Kristen Blessman has over 20 years of leadership experience, including strategic marketing, business development and executive management; working with both non-profit, for-profit as well as small business ownership experience. Kristen is a change-agent leader with a focus on revenue development through the areas of innovation, strategic planning, start-up social enterprise, rebranding, and award-winning marketing and advertising campaigns.
Currently, Blessman serves as the President and CEO of the Colorado Women’s Chamber of Commerce (CWCC). As CEO of the CWCC, Blessman is responsible for executing the organization’s mission of advancing women in business. Blessman was hired in 2017 to bring value to membership through innovation, brand awareness and long-term vision. Through the creation of a new leadership program, mentoring program and unique peer group programming, Blessman has overhauled programming and curriculum at the CWCC and brought a new value proposition to CWCC members and the community. Additionally, Blessman is recreating the CWCC brand through new educational and inspiring events, enhanced digital and traditional media as well as extensive community outreach programs to create awareness and advocacy for women in the workplace. To date, Blessman’s efforts have created a unique space for the CWCC in the community as well as increased interest and membership in the organization.
Prior to the CWCC, Blessman was the Chief Marketing Officer for Goodwill Industries of Denver. Having been drawn to the organization’s triple-bottom line business approach of people, profit and planet, she was responsible for the rebranding of Goodwill’s image in 2009 and started Goodwill’s first customer loyalty program, Club Blue in 2012. Blessman was appointed as innovation and business development officer in 2013, launching several new social enterprise businesses as well as doubling the organization’s fundraising revenues. Under her leadership, Goodwill opened more than 40 new retail locations and grew from $30 million in revenues to over $70 million.
Ms. Blessman has received several awards for her marketing, advertising and public relations campaigns, including the 2009 Public Relations Society of America’s Gold Pick Award. Kristen has served on multiple committees and boards of directors, including The American Marketing Association, The Hispanic Chamber of Commerce, The Denver Press Club, The Women’s Leadership Foundation, and Arapahoe House. She also volunteers for Goodwill Industries of Denver’s youth career programs in several metro Denver high schools and has been a guest lecturer at Metro State, Argosy and Regis University.
Blessman holds a Bachelor of Arts Degree in English from The University of Colorado at Boulder and a Master of Business Administration Degree in Marketing from Regis University. She enjoys the outdoor lifestyle that Colorado provides by snowboarding, running, biking and hiking. She currently lives in Denver, CO with her 14-year old son.